On Apr 9, 2008, at 10:26 AM, mrnoonan wrote:
> Fair enough if the phone is subsidized. But if I purchase an iPhone
> from Apple (retail) and then activate it, is there an cancellation
> fee?
Apple does not own a telephone service network. So all activations
go through AT&T, which is the sole service provider for the iPhone.
> And if so, what exactly would AT&T be subsidizing?
I don't know that AT&T is subsidizing iPhone sales. They may not
be. But they claim that they are. They said that they would be even
before the iPhone was offered for sale.
http://www.roughlydrafted.com/RD/RDM.Tech.Q1.07/08605381-0316-478E-8828-54AB84C62CCE.html
There has been speculation that AT&T is making little, or nothing, on
the sale of an iPhone, and that they are making all of their iPhone
money on the service contract. Some have speculated that the major
benefit of iPhone sales to AT&T is the increase in AT&T's market
share over the long term.
In some European countries tying a service contract with the sale of
a product is illegal, or it is illegal to not offer the choice
between having the contract and not having it. In those countries,
the cost of a non-subsidized (that is, without the mandatory service
contract) iPhone is substantially more. In Germany the cost is about
$1,000 more.
http://gizmodo.com/gadgets/apple/german-court-rules-iphone-must-be-sold-contract+free-324736.php
http://www.tgdaily.com/content/view/34952/145/
> This whole subsidizing this thing is bunk. Why do business have to
> resort to cohersion to keep a customer rather than just be the BEST
> damn phone company to deal with in the first place?
It's not coercion, it's enticement. For ordinary cell phones, it is
a huge enticement to get a phone for free, paying only for the
service and committing to a service contract for a set period of
time. This is just like the enticement of purchasing an automobile
via financing rather than paying entirely up front, which is, of
course, very popular here in the U.S.
Would you be likely to buy an iPhone if it was close to $1,500 up
front, and you still had to purchase a service contract on top of that?
Randy B. Singer • Mac OS X Routine Maintenance •
http://www.macattorney.com/ts.html